Application of new branding campaign, identity, and logo system that was was created as a team in-house by all designers for the online conference CTO (Chronic Total Occlusion) CONNECT 2021. Sessions focus on advanced techniques and evidence-based medicine conveyed through live case transmissions performed by the world’s leading operators.
Role: Art direction, graphic design, infographics, production/layout for digital work.
Web site - Home page design and hover states. Created new top navigation bar to simplify the relationship to the parent organization. Top portion is a video with motion graphics. Designs handed off to external vendor to execute site.
Web site - inner page template designs and layouts
Web site - Layout of Main Arena channel (live and on demand). Client requested a stronger distinction between live and on demand portions, and also a way to toggle easily between them. Landing page has motion graphics video.
Web site - Layout of E-Satellite & E-Training channel (live and on demand). Client requested a stronger distinction between live and on demand portions, and also a way to toggle easily between them. Landing page has motion graphics video.
Social media post designs
Eblast template designs and layouts
Web banner ads
Infographics social media IG post: long scrolling image in one post, LinkedIn post, and slide.
Interactive PDF layouts (8.5” w x 11” h) with clickable links and URLs